Certificate in SEM & AnalyticsCourse TopicsSearch Engine MarketingGoogle AdWords OverviewUnderstanding Adwords AlgorithmCreating Search CampaignsUnderstanding different types of bid StrategyAdvanced level bid strategiesAdding ad-extensions in our campaignUnderstanding keywordsCreating adsTrackingPerformance/ConversionOptimizing Search CampaignsRemarketingGoogle AnalyticsHow Google analytics worksUnderstanding Google analytics account structureUnderstanding Google analytics insightsTracking Performance/ConversionOptimizing Search CampaignsUnderstanding cookie trackingTypes of cookie tracking used by Google analyticsHow to set up analytics accountHow to add analytics code in websiteDifference between exit rate & bounce rateHow to reduce bounce rateHow to integrate adwords and analytics accountMeasuring performance of marketing campaigns viaGoogle analyticsWhat is link taggingRequest us a Call Back Your Name Email Address Mobile Number Submit
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