You’re sitting in a café in Hazratganj, scrolling through job portings, wondering if you should invest time and money into learning digital marketing. Your friends say it’s saturated. Your parents want you to aim for a government job. But somewhere inside, you know...

Looking for the best digital marketing institute in Lucknow to kickstart your career in the digital world? You’ve landed at the right place! Lucknow, the city of Nawabs, is rapidly emerging as a hub for digital innovation and entrepreneurship. With...

Voice Search Optimization: Is Your Website Ready? “Hey Siri, find me the best sushi restaurant nearby.” Sound familiar? 🍣🗣️ In a world where our devices are becoming increasingly intelligent, voice search is revolutionizing the way we interact with technology. From smart...

ChatGPT vs. Google Gemini: Which One is Better for Marketers in 2025? 🤖 In the ever-evolving landscape of digital marketing, two AI titans have emerged as game-changers: ChatGPT and Google Gemini. As marketers, we’re constantly on the lookout for tools that can give us...

How AI is changing SEO: A New Era of Search Optimization Are you struggling to keep up with the ever-changing landscape of SEO? 🤔 You’re not alone. As artificial intelligence (AI) continues to revolutionize the digital world, it’s also transforming the way...

  In this big ocean of digital content, video has emerged as the winner in all formats. It does not matter if you are a marketer, educator, or content creator, creating engaging videos is essential.  However, with the daily increasing competition for viewers’ attention,...

Social media is a powerful platform for not only online business but also for offline business. From small to big, from firm to big organizations, everybody uses it to promote their business through different platforms like Facebook, Instagram, Pinterest, YouTube, Google, and many...

The world is changing fast because of this thing called artificial intelligence (AI). Artificial Intelligence in simple words is a machine stimulating like a human and this AI stuff is not just sitting there, it’s messing with digital marketing too. Like, it’s making things...

Marketing has always been about spreading awareness about a product/service to the audience to convert them into sales. You must see advertisements in newspapers, billboards, digital billboards, etc. These are all forms of marketing, often termed Traditional Marketing. Enters Digital...

Digital marketing is a way of promoting products, brands, or services. It uses multiple forms of electronic media, such as Blogs Writing, Video Marketing, SEO, Podcasts, Social Media, and Email Campaigns.The great thing about digital marketing is that the results are measurable. Let us...

Search Engine gives weight-age to the Location-based result which has relevancy to the user location. Earlier Location was estimated using IP Address but now smartphone and location-based technology made it possible for the the search engine to get the location of the user very...

  This pandemic changed the way of shopping more than ever. Today 95% of people are shopping online which gives a great opportunity to those who want to start an online business. So here are a few tips & tricks which will help to boost your e-commerce sales in 2023.   1....

SEO tools – You might have come across the term SEO a lot many times since we are talking about Digitalisation. Do you wonder what is SEO? SEO is the abbreviation of Search Engine Optimization. It is a technique that help you rank your website on the first page of SERP (Search...

A data-driven approach that uses tests to determine how to optimize results is what Growth marketing is all about. Under these techniques, they experiment with different strategies and different channels altogether and check the results, optimize their best way for marketing spend...

Difference Between Tradition Marketing and Digital Marketing   The chaos and confusion between traditional marketing and digital marketing have been there since the two came into existence. And businesses are often confused about which one to choose. So we bring you the best...

Are you in search of the best Digital Marketing Institute in Lucknow Uttar Pradesh? Going by the stats, Digital Marketing is among the top 5 trending professions across the Globe. It is currently one of the most lucrative professions in India. And the city of Nawabs is also not...

Digital Marketing Courses in Chandigarh 2023 Digital Marketing is becoming one of the most popular career choices of many graduates and students, later on leading to high-paying jobs especially in product-based companies such as Flipkart and IBM. Here we will be discussing Digital...

How to write SEO Friendly Article ? 2021 Writing articles and content for websites is a skill. And like any other skill, it can be improved by practice. Writing SEO friendly articles for your website to get you more traffic from search engines seems like a tough nut to crack, so we...

Top 5 Benefits of Internship in 2021   In this article, we have tried to clear confusions about ‘What is an Internship?’ An internship is a practical experience, which was earlier offered to Medical students during the MBBS course. But nowadays, it is being provided...

Trends of Digital Marketing to follow in 2023  Do you own a business? If yes, then you must be offering products or services to your audience. Right? But the million-dollar question is- Are you making enough sales and leads to run a profitable business? It does not matter what your...